System of indicators of monitoring of the competitive environment of sphere of building design
Abstract
System of indicators of monitoring of the competitive environment of sphere of building design
Incoming article date: 21.03.2013Formation of competitiveness of the enterprises demands the all-round analysis of the competitive environment. This analysis should be carried out regularly. Monitoring allows to solve this problem. The purposes and monitoring problems form analysis indicators. The system of monitoring of the competitive environment for sphere of building design is constructed. Monitoring indicators on four groups of parametres are allocated: scale and dynamics of the market, profitableness of the market, a competition condition in the branch market, reliability and safety. The procedure of payments of indicators of monitoring is presented. The subject of monitoring is the professional association.
Keywords: monitoring, competitive environment, estimation indicators, subject of monitoring, sphere of building design